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How To Make Money Online. No… Really. My Interview With Eric Borgos of ImpulseCorp.com

As anyone who has stumbled upon his ImpulseCorp.com blog knows, Eric Borgos has a treasure trove
of domaining/webmastering experience dating back to the very early days of the internet. Since selling
his Bored.com site in 2008 for $4.5 million, Eric has found time to share some of his experiences. Eric
graciously accepted my request for an interview.
Ladies and gentlemen, for your listening pleasure… Eric Borgos.

The DomainNoob podcast will not be a weekly episodic, more like an
occasional documentary. I welcome interview suggestions and introductions.
Because it’s so new, DomainNoob is not listed in the iTunes store. If you want to subscribe you’ll have
to…. iTunes >Advanced> Subscribe to Podcast > then enter the feed url which is:

http://www.domainnoob.com/blog/?feed=podcast

Podcast Notes: Eric Borgos
http://www.impulsecorp.com/
http://www.nameshopping.com/
http://bored.com/ (Record created on: 1997-05-24) sold for $4.5 million.
Early entrepreneurial efforts (as a kid). Baseball cards, coins, silver, Penny Stocks.
College years.
Early domaining, (Ye Olde Drop Catch).
Webmastering directory type ‘mall’ sites.
What was working in the late 90s.
Affiliate links > ad networks.
Bored.com [links to 1998 screenshot] directory of sites with fun stuff to do.
Copying other sites- why send the traffic away?
CoolVideos.com  vs. bored.com/coolvideos
Link-network vs. brand.
Site plays audio backwards.
Type in a phone number and a text message and the site calls the number and announces the message.
How fun sites get built.
Freelancers, overseas programmers.
http://www.scriptlance.com/
http://www.guru.com/index.aspx
Traffic, costs, profit.
Selling Bored.com, the psychology of the sale.
Two bidders are better than 1.
Tax advantages to selling vs. salary.
Capital gains vs. income.
AdoptMe.com for kids. Free virtual pet. > Plush toys for sale in stores with unique code identifiers.
GetFlowers.com CheapFlowers.com + Running two brick and mortar flower stores!
SEO value of hub site approach?
Selling domains.
9000 domain names > parking.
TrafficZ.com DDC.com TrafficValet.com
To renew or not to renew?
Mini-sites vs. parking income.
Auto-content sites.
Domain sale process – negotiation.
http://estibot.com/ http://dnjournal.com/
Paypal vs. https://escrow.com/index.asp
Still registering domains?
Revenue, profit, expenses, sales.
http://www.nameshopping.com/
http://www.dumb.com/
Keeping it interesting.

What’d I miss? Help me build a list of  questions to ask Eric in a follow-up interview.
.com vs. .net
ppc to drive traffic to his sites?

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5 Comments

  1. chen wrote:

    John, thanks so much for sharing this great interview. A lot of sparkling thought indeed.
    It’s a pleasure reading your posts.

    Sunday, November 29, 2009 at 6:09 am | Permalink
  2. John wrote:

    My pleasure. Thanks for stopping by.

    Sunday, November 29, 2009 at 2:41 pm | Permalink
  3. aaron wrote:

    Awesome information in that interview. Thanks John and Eric.

    Monday, November 30, 2009 at 11:09 pm | Permalink
  4. Bob wrote:

    Ah what a fun and interesting interview!
    I love listening to stories like this.
    Thanks for sharing it with all of us.

    Monday, February 15, 2010 at 11:19 am | Permalink
  5. John wrote:

    Thanks! I got lucky with Eric. What a great story.

    Monday, February 15, 2010 at 12:14 pm | Permalink

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