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Try To Get It Right The First Time!

Change Your Name
“If you have a US startup called X and you don’t have x.com, you should probably change your name.

The reason is not just that people can’t find you. For companies with mobile apps, especially, having the right domain name is not as critical as it used to be for getting users. The problem with not having the .com of your name is that it signals weakness.
–Paul Graham 8, 2015

What I Learned Spending $1.5 Million on Sumo.com
“This is crazy for me. I used to be so against buying expensive domain names!”
– Noah Kagan Feb 16, 2017

How (and Why) We Purchased the Snappa.com Domain for $40,000
Since Snappa.com was taken, we registered Snappa.io. I mean, all the hip new startups were using .io right?

Brutal Honesty: The Developer CEO & Our Journey
So, in the end, we went with a terrible domain name – “teamworkpm.net”. Could it be worse?
Captain Hindsight says we should have called it GetTeamwork.com
The upgrade to Teamwork.com cost them $675k

How to Name Your Startup
“The domain name doesn’t matter.”
My current startup is named Buffer, but the domain name is bufferapp.com
— Written by Joel Gascoigne Jan 17, 2014
We acquired Buffer.com: Here is how and why we did it

(At a cost of what’s estimated to be $600k)
– Rodolphe DutelMar 10, 2015

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