{"id":380,"date":"2009-11-03T00:54:04","date_gmt":"2009-11-03T07:54:04","guid":{"rendered":"http:\/\/www.domainnoob.com\/blog\/?p=380"},"modified":"2010-09-05T03:08:40","modified_gmt":"2010-09-05T10:08:40","slug":"domains-are-brands","status":"publish","type":"post","link":"https:\/\/www.domainnoob.com\/blog\/2009\/11\/domains-are-brands\/","title":{"rendered":"Domains ARE Brands!"},"content":{"rendered":"

I’ve been listening to a LOT of startup related podcasts. Especially ThisWeekInStartups.com mentioned earlier and Andrew Warner’s Mixergy.com<\/a>. I’ve pretty much spent the last month going over every one of Andrew’s podcasts. It’s surprising how many startups miss the boat on domains and how that can impact marketing efforts. I think this clip from an interview Andrew did<\/a> with Grasshopper.com<\/a> founder Siamak Taghaddos pretty much sums up what I hear over and over again.<\/p>\n

Siamak Taghaddos<\/a><\/p>\n

Seems pretty obvious, right? But here’s an example (from another excellent Mixergy interview<\/a>) of what so often happens.
\nNoah Kagan<\/a><\/p>\n

Matt (WordPress<\/a> \/ www.Ma.tt<\/a>) had to get it. Would like to know more about that story.
\nMatt Mullenweg<\/a><\/p>\n

Otis (of Goodreads.com<\/a>) definitely gets it. Exactly, “a good domain will give you a 30% extra chance of success”.
\nOtis Chandler<\/a><\/p>\n

Sure, domain names can be expensive. But the trouble is, the larger you grow your company, the more you
\nrun the risk that someone is going to hold that domain name hostage (and why shouldn’t they, really?)
\nI guess my point is that getting the right domain name upfront will save you a lot of money in the long run.
\nIf you would like help finding or acquiring a domain name for your startup please drop me a line. I love to
\nbrainstorm domains and can help broker a deal for a domain that’s already owned.
\n\"\"<\/p>\n

In The News<\/strong>.
\nFrom: DomainNameWire.com<\/a><\/p>\n

Social gadget company upgrades its domain name.<\/strong>
\nSedo<\/a> has brokered the sale of Poken.com for $75,000 to a company that bills itself as a mobile social business card.<\/p>\n

According to the web site, “poken is your ‘social business card.’ it’s an easy way to share your contact details and online social networks in the real world. just hold two poken palms together \u2013 high4! \u2013 and you’re connected.”<\/p>\n

The web site makes it look like a product primarily for teenagers. This domain is a big upgrade, as it appears the company has been using DoYouPoken.com as its web site.<\/p><\/blockquote>\n

From: DotWeekly.com<\/a><\/p>\n

Ad.ly Purchases Adly.com Domain Name<\/strong>
\nAd.ly is becoming a very popular in-stream advertising platform for Twitter.com users and they just purchased what would be considered a typo of their domain name, Adly.com<\/strong> for $6,000 at Sedo.com .<\/p>\n

Adly.com was first registered in late 2001 and changed hands to Adly Inc. on 10-31-2009.<\/p>\n

This is a very wise purchase for Adly Inc. because not only could the domain name be considered a typo of it’s Ad.ly domain, but it also matches the company name exactly.<\/p>\n

I think Adly Inc. got a Great Deal on the new domain purchase, as Adly is a nice 4 letter brandable domain name… Just like Ad.ly decided to name their company!<\/p><\/blockquote>\n

.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

I’ve been listening to a LOT of startup related podcasts. Especially ThisWeekInStartups.com mentioned earlier and Andrew Warner’s Mixergy.com. I’ve pretty much spent the last month going over every one of Andrew’s podcasts. It’s surprising how many startups miss the boat on domains and how that can impact marketing efforts. I think this clip from an … Continue reading “Domains ARE Brands!”<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[304,3],"tags":[125,100,107,549,105,88,103,102,101,106,104,126,92],"class_list":["post-380","post","type-post","status-publish","format-standard","hentry","category-audio","category-domaining","tag-adly-com","tag-andrew-warner","tag-audio-clip","tag-domaining","tag-domains-are-brands","tag-entrepreneurship-101","tag-getgambit-com","tag-grasshopper-com","tag-mixergy","tag-mp3","tag-noah-kagan","tag-poleon-com","tag-startups"],"_links":{"self":[{"href":"https:\/\/www.domainnoob.com\/blog\/wp-json\/wp\/v2\/posts\/380","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.domainnoob.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.domainnoob.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.domainnoob.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.domainnoob.com\/blog\/wp-json\/wp\/v2\/comments?post=380"}],"version-history":[{"count":37,"href":"https:\/\/www.domainnoob.com\/blog\/wp-json\/wp\/v2\/posts\/380\/revisions"}],"predecessor-version":[{"id":386,"href":"https:\/\/www.domainnoob.com\/blog\/wp-json\/wp\/v2\/posts\/380\/revisions\/386"}],"wp:attachment":[{"href":"https:\/\/www.domainnoob.com\/blog\/wp-json\/wp\/v2\/media?parent=380"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.domainnoob.com\/blog\/wp-json\/wp\/v2\/categories?post=380"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.domainnoob.com\/blog\/wp-json\/wp\/v2\/tags?post=380"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}