Case In Point: First Name Domains For AI Chat Bots

CNN has an interesting article that bubbled up on Hacker News today suggesting companies should stop using the ‘AI’ label.
Brands should avoid this popular term. It’s turning off customers

Even as tech giants pour billions of dollars into what they herald as humanity’s new frontier, a recent study shows that tacking the “AI” label on products may actually drive people away.

I’ve watched naming trends come and go and I feel strongly that ‘AI’ in a company name, even .ai domains themselves, will fall out of favor in the next few years.
I’m a big fan of first name domains for branding, and have a small collection I’ve collected over many years. I think these would make great AI chat bot names. Here’s a favorite of mine for example. Perhaps a Spanish speaking chat bot. Or a bot that specializes in job search. Pricing is firm, and I will be raising my prices if these start trending. Payment plans available. Links to Buy Now at DAN.

Case In Point: GUMYS.com

With numbers like like these you can bet there are folks looking to brand their new THC or CBD edibles company. A five letter domain that suggests your niche without being a generic term that would be impossible to trademark makes a great fit. At a great price with a payment plan if you need it. GUMYS.com

Case In Point: KLOZR.com

Imagine you’re a salesman following up on some leads with calls. But you have the advantage of an AI assistant. Your AI assistant pulls up the lead, where it came from, and provides background info on the prospective buyer. As the call progresses you’re prompted to suggest benefits your product or service offers according to your prospect’s objections. Your assistant gauges the prospect’s reaction and steers you towards a close. It suggests exact wording that has previously proven to work.
Are you building an AI sales assistant? Here’s a great 5 letter name/domain for your startup at a great price. KLOZR.com

Case In Point: WhereWereTheyThen.com

Again from the ‘wish it existed’ > I can’t be the only one who’s thought of this > what’s a great domain for this project, camp. WhereWereTheyThen.com. I don’t have it listed for sale because part of me thinks my ongoing attempts at learning to develop web apps is going to dovetail nicely with AI api’s in the next year or so.
But considering we’re always hearing and reading about successful people in their prime, don’t you want to know where they came from and how they got there?
This would be a search engine that combs the archives and, using AI, builds a history of someone’s career… Where they were born, went to school, their first companies etc. etc. and displays it in a timeline of images you could click on to take you to sources.
AI failed me in a quest to build a decent graphic representation. But it would look something like this, where when you hovered over any part of the timeline there would be an associated headline.

Case In Point: GetVetted.com

How can you connect people providing a service to folks needing that service, as a middleman, a platform, without having a way to vet the people you’re recommending? It’s a giant problem. A lot of companies do it themselves, full background checks. Others integrate with a third party, for example, Checkr (now there’s a domain I can relate to), Sterling (SterlingCheck), GoodHire, Checkmate (.tech, ouch).
With the advent of AI a lot of new players coming to the table. Are you one of them? You’ll need a great name at a reasonable price. GetVetted.com.

Case In Point: HerStoryOfTheWorld.com

Again, from the ‘wish it existed’ category. A Wikipedia-like site devoted to a female-centric history of the world. Her Story of the World! This would be a large project. Probably best represented by a university or well-funded non-profit.
Well why, if you want it to exist, would you be asking $6k for it? Wouldn’t you want to make it available for free to someone wanting to bring it into existence?
Think about it. If you care enough about the idea to have sought out and acquired the domain, wouldn’t you want it to go to someone, or some organization that could afford $6k to buy it? Wouldn’t that at least give you some assurance that they were serious about the project?

Case In Point: Powerometer.com

The idea here is a device or app for measuring your power consumption. A post that blew up on Hacker News recently called “Analyzing my electricity consumption” reminded me that this is still a problem to solve. The article discusses acquiring and parsing the data into useful bits of information that help you make choices that can save you money.
There are countless applications related to measuring power and here’s a great name for one. Powerometer.com.

Case In Point: XPalidocious.com

Another way I think about pricing domains, again from a service perspective is, what would someone expect to pay if they were hiring you to name their startup and find a domain for it. Obviously a fresh new startup just getting into YC Combinator probably doesn’t have a bunch of cash on hand. (So they start with a placeholder domain that sucks.) But then they’re graduating and suddenly there’s some VC money available. Maybe not a lot but enough to spend some thousands on a domain/brand.
So the problem to solve in this case is naming your platform that makes it easy for any website or game to add Experience Points, XP. What shall we call it? And how much would you pay?

XPalidocious.com

 

Case In Point: WeWillWalkYou.com

I like to look for names/domains for things I wish existed. Things that if I had the time to build myself, would satisfy a need of my own. Many years ago when my Mom, thousands of miles away, was having health issues, I wished that I could ‘trade’ someone spending quality time with my Mom, for me helping out their someone near to where I lived. A platform that would facilitate storing and exchanging volunteer hours. For example, I’d take your Mom for a walk in Santa Monica in exchange for you taking mine for a walk in Toronto. But the problem I couldn’t wrap my head around was how to easily vet the folks who would be volunteering. I looked into how babysitting platforms were doing it. Also TaskRabbit, those kinds of services. And it really seemed like a big problem, too big for me at that time anyway.
I just kept hearing in my head the Queen anthem (license of which graciously donated for such a good cause)… We Will We Will Walk You!

But how gratifying to learn recently that just such a system exists! Mostly in Japan.

Fureai kippu is a Japanese sectoral currency created in 1995 by the Sawayaka Welfare Foundation so that people could earn credits helping seniors in their community.

The basic unit of account is an hour of service to an elderly person. Sometimes seniors help each other and earn the credits, other times family members in other communities earn credits and transfer them to their parents who live elsewhere.(wikipedia)

This is an older video but eloquently explains how it works.

Pricing Domains

It’s kind of simple for me. I think about what I do as a service business. Say you had an idea for a company and hired someone to look for a name and domain for it. At the corporate level you’re paying a professional naming company $75k or more, just for the branding, not including the domain! My target audience is startups and small business owners. So I’m looking for ‘good enough’ names/domains to brand on, without having to rebrand later when you’re successful. My entry level, lowest tier domains price at somewhere around $3k, and go up from there to low 5 figure prices. The difference between a $3k domain and a $15k domain could be things like the size of the market and the amount of competition in that space. It could be the number of letters in the domain, how easy it is to spell, whether it passes the ‘radio test’ (easy to spell after hearing said). It could be how ‘top of mind’ the word or phrase is, meaning how much easier it is to remember. But generally speaking I’m looking for domains that will make up for their cost to you in what you would have spent to market an inferior name. Probably many times over. Because the easier it is for people to remember your name/domain, the less you’ll pay to market it.

If I’ve ‘done my job right’ one of my domains will be a perfect fit for your new business idea, and at a reasonable price. But if I don’t have an appropriate match, I can help you find one. I know where to look. I understand a fair price and a good deal. Either way, drop me a line, let’s talk about your project.